Automating product
catalog creation
and image optimization

Explore how a global retailer leveraged our unified ecommerce platform to boost visibility and sales at a fraction of the cost.


automating product catalog creation and image optimization

Shruti Rajput

Content Marketer

products

100K

products

cost-cut

33%

cost cut

data-accuracy

99%

data accuracy

Business need

Our client is a leading global online retailer based in America. Their goal was to make product discovery quick and painless for customers worldwide. eComNeo was their choice as it is an integrated ecommerce platform that performs multiple functions like generating or optimizing content and images. Our scalable engine delivered the output for 100K products with the highest accuracy and quick turnaround.

Challenges

High-volume Catalog Creation

The retailer had more than 100,000 SKUs that required original image and content creation.

SEO-optimized Title and Content

Identifying high-volume keywords and infusing them into the product titles, descriptions, and features was time-consuming and expensive.

Image Standardization

The SKU volume was too high to ensure that every product image met the marketplace guidelines, like image resolution, background colors, and more.

Speed and Quality

Following SEO best practices and complying with marketplace listing rules without an intelligent system like eComNeo slowed down the speed and impacted listing quality.

eComNeo approach

eComNeo single-handedly solved the client’s biggest challenges while bringing down the costs. Here’s how it worked.

GenAI-driven Content Creation

Our ecommerce platform helped automate catalog creation, including popular keywords for rich, complete, and consistent catalogs to maximize product visibility.

Custom Models for Image Editing

eComNeo was used to train custom models that accurately collected and edited product images to meet the defined marketplace standards.

Integrated Delivery Pipeline

Our scalable and automation-based ecommerce platform consistently delivered the output on a weekly basis to accelerate catalog transformation.

Results

Better Cost Efficiency

The client was able to reduce operations costs by 30% through catalog automation and defragmentation of processes.

Improved SEO Performance

Strategic keyword optimization resulted in higher SERP ranking, boosting product visibility by 52%.

Faster Business Growth

With eComNeo, the client was able to generate 100,000 product titles and 40,000 original content pieces while also enriching attributes for all 100,00 products within days.